Well you've got to hand it to them....

Microsoft aren't easily put off....
Over the last 4 years they've sold 22 million X-boxes, yet managed to lose a staggering US$4bn (yes BILLION) on the project. And that's after the initial rumoured US$100M in development costs. That means they lost $181 for every Xbox they sold! And XBox only accounts for 16% of the games market.
Now to you or I, losing a billion a year and having not even a fifth of the games market to show for it, would be a clear indicator to pack up and go home. But Microsoft saw it all as a giant learning experience, and plan to plow ahead and release the XBox360 in time for Christmas.
I guess they want to get a running start before Sony hand them their asses on a plate.

Again.

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